Wikipedia Page Creation
So, you’ve got a topic you want to see on Wikipedia?
Before you head to Wikipedia with a draft, the first step is to make sure the topic clearly meets Wikipedia’s Notability Guidelines.
The Wikipedia community decides whether a topic clearly qualifies for a new article largely based on available third-party journalistic sourcing as well as other key factors. (See more about Wikipedia sourcing on our blog.)
Our team has over a decade of experience with Wikipedia page creation and can help you assess whether or not a topic qualifies. Send us your topic of interest and we will check if it’s eligible. The cost for this assessment is $2,000 and takes one week.
Learn more about Wikipedia article creation.
The Process
Apply using the form to let us know about your topic.
We will review your request and confirm via email whether we are able to review your topic. Creating new topics is a popular request, so it may take us a few days to respond.
If your topic is chosen, we will give you our intended start date in the email. We may also ask you for additional sourcing on the subject.
Because this process requires our team to deep-dive into available sourcing to check for both content and its viability as a Wikipedia source, it may take up to a week to finish our review.
We will email you a report detailing your topic’s eligibility for a new Wikipedia article as well as the sourcing and rules we considered when making our assessment. This report will also recommend next steps based on our findings.
Want to learn more about Wikipedia?
Wikipedia Page Creation, Done the Right Way
Looking for Wikipedia page creation help but not sure who to trust? You’re not alone. Many brands come to us after a “Wikipedia vendor” promised the moon, took the money, and left them with nothing - or worse, a page that got deleted.
Lumino is a Wikipedia page creation agency that plays by the rules. We’ve spent more than a decade helping brands, executives, and organizations create durable, policy-compliant Wikipedia articles that actually last.
We don’t take shortcuts. We don’t make guarantees we can’t keep. And we definitely don’t risk your brand’s reputation with edits that break Wikipedia’s guidelines.
What Wikipedia Article Creation Really Takes
Anyone can technically submit a Wikipedia article. But creating one that survives on the site (and doesn’t get flagged, deleted, or rewritten beyond recognition) takes three key things:
Notability
Your topic must meet Wikipedia’s standard for significant coverage in independent, reliable sources.
Neutrality
Articles must be written in a balanced, non-promotional tone.
Verifiable Sources
Every fact needs a high-quality citation - no press releases, no company blog posts, no sponsored content.
Why Work With a Wikipedia Page Creation Agency Like Lumino?
Because we know how to navigate the site’s policies, avoid the landmines, and work with the Wikipedia editor community - not against it. We use transparent processes, disclose all affiliations, and only propose edits or article drafts that meet the site’s high standards.
That means:
No sockpuppeting (fake accounts to hide affiliations)
No paid direct edits
No “senior editor” nonsense (there’s no such thing)
No shady promises of instant results
Instead, you get an ethical, sustainable approach that protects your credibility and your investment.
Our Wikipedia Page Creation Process
Topic Review & Notability Check - We evaluate your existing media coverage against Wikipedia’s guidelines. If your topic qualifies, we can move into the next stages.
Drafting - We write in a clear, neutral, encyclopedic style with strong sourcing.
Submission via Articles for Creation - We help train and support your team through proposing the article through the appropriate on-site channels, so your article gets reviewed by independent volunteer editors.
Ongoing Monitoring - We watch for changes, flags, or discussions that could affect your page.
Why Wikipedia Matters for AI Search
Wikipedia isn’t just for human readers - it’s one of the top sources feeding generative AI tools like ChatGPT, Google Gemini, Microsoft Copilot, and Perplexity. When these tools summarize your brand, they’re often pulling directly from your Wikipedia article.
That means:
Outdated info = incorrect AI summaries in seconds.
No article at all = your competitors may get the spotlight instead.
Flags or poor sourcing = AI may skip or pull content from less accurate sources.
Strong, policy-compliant Wikipedia article creation isn’t just about having a public profile - it’s about making sure the facts AI uses are accurate, neutral, and complete.
When we create a Wikipedia article, we structure it for both human readers and AI indexing, so your brand is represented accurately everywhere it matters - from search results to chatbot answers.
If you’re ready to explore Wikipedia article creation the right way - ethically, transparently, and with an eye toward long-term success - Lumino can help.
Tell us your topic. Our first project together will be reviewing your sourcing to give you a straight answer about whether you meet Wikipedia’s guidelines for new articles. If you qualify, we’ll guide you through the process from draft to live page. If not, we’ll help you map out the coverage you need to get there so that you can better plan your PR strategy and return to Wikipedia in the future.
The General Notability Guideline (GNG)
If you’ve researched Wikipedia to any extent, you’ve likely come across the GNG, as this is the set of rules that govern whether or not a topic qualifies for a dedicated page. It’s these high standards that have allowed Wikipedia to become one of the most credible, authoritative sources on the internet.
Owning a company website isn’t enough. A topic passes the test when it has been covered independently by reliable sources. This means in-depth articles or material from established publications, rather than company blog posts or press releases. What’s more, there’s a sub-guideline for businesses called The Notability for Organizations and Companies that introduces additional considerations for brands.
The best Wikipedia page creation services will be transparent from start to finish. Over the course of around a week, we’ll analyze your media coverage and compare it to the strict GNG guidelines and other sourcing considerations. After that full assessment, we'll consider the viability of your topic for a Wikipedia article. If you are eligible, full article creation projects often take several months and the timeline varies, since working within the site’s rules requires the review and approval of completely independent volunteer editors.
Frequently Asked Questions
Here are some of the most frequently asked questions from brand managers and communications professionals interested in new articles.
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Sourcing and impact! Sources must be high-quality both in the depth of content and the prominence of the outlet. Some sources may be helpful for adding content but are not helpful in establishing notability. See “What makes a good Wikipedia source?” on our blog for more.
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For some topics, we may take up to a week to review available sourcing in depth before coming to our conclusion. Other times, a result can be much quicker especially when the topic is either clearly eligible or clearly not.
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The next step is to draft and propose an article to the Wikipedia community. This article should be written in an encyclopedic tone and meet Wikipedia’s guidelines. Once written, you submit the article via Articles for Creation for review by the Wikipedia community.
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Wikipedia has strict rules anytime there’s a conflict of interest involved with a subject. Breaking those rules could result in your account being banned or the article being flagged or removed. The safest approach is to propose new content to volunteer editors who have no COI for their review and potential approval.
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Yes! Our team of experts can help you draft and source a new Wikipedia article as well as guide you through working with the editor community to seek approval. Following our review if the topic is eligible, we will provide you with the details, timelines, and budget for such a project.
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Rather than try to force it if a topic doesn’t clearly meet the criteria, it’s better to take a step back and fix the items that need to be improved in order to be eligible. This often means working on securing more Wikipedia-approved press coverage.
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The cost of creating a Wikipedia page varies depending on the complexity and scope of the project. Generally, however, Lumino Digital offers competitive rates for expert Wikipedia consulting. We will always start with an initial project to review your media coverage and determine if your topic qualifies for an article first. After that, we can move into ongoing consulting to draft the content and propose it to volunteer editors in-line with the site’s rules. The whole process often takes 2-4 months. Feel free to contact us for a quote at shout@luminodigital.com.
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To have a Wikipedia page created, the subject of the page must be notable and have multiple reliable sources. Furthermore, subjects should be prepared to provide biographical information and reliable, Wikipedia approved sources.. You can view the Notability Guideline, which determines what topics qualify for an entry as well as Wikipedia's ongoing list of which sources are approved and in what usage. The Lumino team can help you determine if your topic meets the Notability Guideline through a brief initial review project that involves our team reviewing your media coverage. You can learn more by reaching out to shout@luminodigital.com.
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As a brand representative you are able to draft and propose a Wikipedia page for your company. That said, Wikipedia has a variety of strict rules that come into play when you’re trying to create an entry on a topic related to you or your businesses. First, you must follow the Conflict of Interest Guideline, which requires that you 1) disclose your connection and 2) never publish the article yourself. Instead, you can propose an article for consideration by volunteer editors via Articles for Creation. tiranga
Second, you must ensure the topic meets Wikipedia’s Notability Guideline, which determines if a topic is able to have a new article. Most of this will come down to how much and what kind of media coverage a topic has. In general, Wikipedia's community is looking for substantial coverage of the topic in reputable publications, written by staff writers. Blogs, press releases, contributor pieces, any non-journalistic content, and anything directly from the topic can't be used. Given these challenges, it can be tough to assess if you meet the guidelines. For an accurate assessment it's best to contact a professional service like Lumino Digital to consult before engaging on Wikipedia. You can reach out to shout@luminodigital.com for our recommendations.