Wikipedia Page Creation

So, you’ve got a topic you want to see on Wikipedia?

 

Before you head to Wikipedia with a draft, the first step is to make sure the topic clearly meets Wikipedia’s Notability Guidelines. 

The Wikipedia community decides whether a topic clearly qualifies for a new article largely based on available third-party journalistic sourcing as well as other key factors. (See more about Wikipedia sourcing on our blog.)

Our team has over a decade of experience with the site and can help you assess whether or not a topic qualifies. Send us your topic of interest and we will check if it’s eligible. The cost for this assessment is $2,000 and takes one week.

Learn more about the process and apply below.

The Process

 

  1. Apply using the form to let us know about your topic.

  2. We will review your request and confirm via email whether we are able to review your topic. Creating new topics is a popular request, so it may take us a few days to respond.

  3. If your topic is chosen, we will give you our intended start date in the email. We may also ask you for additional sourcing on the subject.

  4. Because this process requires our team to deep-dive into available sourcing to check for both content and its viability as a Wikipedia source, it may take up to a week to finish our review.

  5. We will email you a report detailing your topic’s eligibility for a new Wikipedia article as well as the sourcing and rules we considered when making our assessment. This report will also recommend next steps based on our findings.

 
 

Want to learn more about Wikipedia?

Frequently Asked Questions

Here are some of the most frequently asked questions from brand managers and communications professionals interested in new articles.

 

  • Sourcing and impact! Sources must be high-quality both in the depth of content and the prominence of the outlet. Some sources may be helpful for adding content but are not helpful in establishing notability. See “What makes a good Wikipedia source?” on our blog for more.

  • For some topics, we may take up to a week to review available sourcing in depth before coming to our conclusion. Other times, a result can be much quicker especially when the topic is either clearly eligible or clearly not.

  • The next step is to draft and propose an article to the Wikipedia community. This article should be written in an encyclopedic tone and meet Wikipedia’s guidelines. Once written, you submit the article via Articles for Creation for review by the Wikipedia community.

  • Wikipedia has strict rules anytime there’s a conflict of interest involved with a subject. Breaking those rules could result in your account being banned or the article being flagged or removed. The safest approach is to propose new content to volunteer editors who have no COI for their review and potential approval.

  • Yes! Our team of experts can help you draft and source a new Wikipedia article as well as guide you through working with the editor community to seek approval. Following our review if the topic is eligible, we will provide you with the details, timelines, and budget for such a project.

  • Rather than try to force it if a topic doesn’t clearly meet the criteria, it’s better to take a step back and fix the items that need to be improved in order to be eligible. This often means working on securing more Wikipedia-approved press coverage.

  • The cost of creating a Wikipedia page varies depending on the complexity and scope of the project. Generally, however, Lumino Digital offers competitive rates for expert Wikipedia consulting. We will always start with an initial project to review your media coverage and determine if your topic qualifies for an article first. After that, we can move into ongoing consulting to draft the content and propose it to volunteer editors in-line with the site’s rules. The whole process often takes 2-4 months. Feel free to contact us for a quote at shout@luminodigital.com.

  • To have a Wikipedia page created, the subject of the page must be notable and have multiple reliable sources. Furthermore, subjects should be prepared to provide biographical information and reliable, Wikipedia approved sources.. You can view the Notability Guideline, which determines what topics qualify for an entry as well as Wikipedia's ongoing list of which sources are approved and in what usage. The Lumino team can help you determine if your topic meets the Notability Guideline through a brief initial review project that involves our team reviewing your media coverage. You can learn more by reaching out to shout@luminodigital.com.

  • As a brand representative you are able to draft and propose a Wikipedia page for your company. That said, Wikipedia has a variety of strict rules that come into play when you’re trying to create an entry on a topic related to you or your businesses. First, you must follow the Conflict of Interest Guideline, which requires that you 1) disclose your connection and 2) never publish the article yourself. Instead, you can propose an article for consideration by volunteer editors via Articles for Creation. tiranga

    Second, you must ensure the topic meets Wikipedia’s Notability Guideline, which determines if a topic is able to have a new article. Most of this will come down to how much and what kind of media coverage a topic has. In general, Wikipedia's community is looking for substantial coverage of the topic in reputable publications, written by staff writers. Blogs, press releases, contributor pieces, any non-journalistic content, and anything directly from the topic can't be used. Given these challenges, it can be tough to assess if you meet the guidelines. For an accurate assessment it's best to contact a professional service like Lumino Digital to consult before engaging on Wikipedia. You can reach out to shout@luminodigital.com for our recommendations.